EVERSPRING
PROJECT OVERVIEW
Everspring is a zero-sugar sparkling water that blends natural flavors with functional ingredients, helping people stay healthy while enjoying life.
CHALLENGES
A key challenge in creating Everspring was standing out in the crowded sparkling water market by balancing health benefits with joyful branding. We also needed a fresh, vibrant logo and packaging that felt refreshing and sustainable for Millennials and Gen Z without appearing too clinical.SOLUTION
Everspring introduced unique flavors with health benefits, paired with a clean, vibrant identity and eco-friendly packaging. Its lotus-and-droplet logo symbolizes health, wellness, purity, and the fluidity of life.
15 SECOND COMMERCIAL
This 15-second individual project highlights Everspring’s warm, inspiring, and energetic essence through everyday moments of discovery and flow. Shot handheld in a vintage 16mm film style, the commercial evokes nostalgia while blending storytelling with visual aesthetics to reflect the brand’s identity.
1 MINUTE COMMERCIAL
This one-minute group project, conceptualized by Katey Byrne, showcases Everspring’s values of health, energy, and joy through a playful gym scene. As Colorist, I ensured the color grading reflected the brand’s vibrant and uplifting identity.
LOGO
Our logo represents a lotus and water droplet. Based on our research Lotus represents the cycle of life, health, and wellness. The water droplet means purity, clarity, and the fluidity of life.
SCOPE OF WORK
Branding, Packaging, Photography and Videography
TOOLS
Illustrator, Lightroom,& Photoshop
TIMELINE
4 Weeks